MIAS 2014: Chevrolet Shows Off Diesel Superiority

Chevrolet making waves at the Manila International Auto Show where its pavilion centers on the Bowtie brand’s “Turbo-Diesel Powerhouse”—the Chevrolet Trailblazer, Colorado, and Spin.

To show off its iconic style and its partnership with the latest Marvel franchise, Chevrolet is displaying a customized Chevrolet Colorado fitted with loud and proud Captain America decals on display. Visitors of the Manila International Auto Show can also expect to catch a glimpse of the 2014 Chevrolet Camaro ZL1 or better known as “Bumblebee”, one of the lead characters of the blockbuster movie series: Transformers.
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Review: Chevrolet Spin 1.5 LTZ

Photos by Ulysses Ang

The Asian Utility Vehicle or AUV was once the staple of car manufacturers in the Philippines. With a lucrative tax incentive and the Filipino’s penchant for traveling with their extended kin made them the proverbial “king of the road”. Today, AUVs have taken a different role altogether. With the incentives gone, car manufacturers have opted to go Multi-Purpose Vehicle or MPV instead. Meanwhile, the AUVs have become mini-MPVs of sorts; slotting below entry-level MPVs in both size and price. But don’t let that repositioning fool you: the AUV is still a sought after segment; focusing on Filipino families, who want a 7-seater, but can’t or don’t want to spend anything above one million pesos. Besides price, AUVs are also known for their small displacement engines and cheap ownership cost. Given this formula, Chevrolet has upped the AUV game and has gone a step further by giving style and sophistication through the Spin.
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